Be the business AI recommends.
When a customer asks ChatGPT, Claude, or Perplexity for a recommendation, one business gets named and the rest do not. Outpace does answer engine optimization: the work of making your business the one AI cites. It is measured with SearchVis, Outpace’s own tracker, so you can see exactly where you stand and what to publish next. SearchVis is not a slide-deck description of what AEO could look like, it is a live, multi-tenant SaaS product Outpace built and shipped in a single day, tracking visibility across six AI engines, ChatGPT, Claude, Gemini, Grok, Perplexity, and Google’s AI Overviews, with self-serve signup, tenant isolation, and Stripe billing. A build like that runs $30,000 to $50,000 through a traditional agency, a four-person team over two to three weeks. TravelStacks, Outpace’s flight-compensation platform, is the other half of the proof: a programmatic SEO architecture spanning more than a hundred landing pages, built specifically to be found and cited, with Phoenix, its AI intake agent, converting the traffic once it arrives. AEO for your business is the same discipline, scaled to your market.
Businesses invisible when customers ask AI for a recommendation, the exact gap SearchVis was built to measure
Owners watching competitors get named by ChatGPT and wondering how, and how to close the distance
Anyone who wants to be found in AI answers, not just page two of Google, where there is no equivalent of a second page
Businesses with enough content or service pages to make a programmatic approach worthwhile, the same shape as TravelStacks’ hundred-plus landing pages
- Structured data and content built so AI engines can parse and cite you
- The exact questions your customers ask AI, tracked daily in SearchVis across six engines
- A content roadmap of the pages that will get you named, built the way TravelStacks’ programmatic SEO pages were
- Directory and citation presence where the engines actually look, not just where Google looks
- A weekly report in plain language showing what moved, generated from the same tracker Outpace runs as a live product
- Entity and schema work that gives your business a clear, citable identity across the web
- A system, not a one-time audit: visibility gets re-measured and re-targeted every week
What is answer engine optimization and who can do it for me?
Answer engine optimization (AEO) is structuring your business and content so AI engines like ChatGPT, Claude, and Perplexity understand, trust, and cite you as the answer, rather than someone else. Outpace does this end to end: the structured data, the content, and the citation presence, measured with its own SearchVis tracker so the results are visible, not guessed.
How do I get my business to show up when people ask ChatGPT for recommendations?
AI engines recommend businesses they can find, parse, and trust across the web: your own well-structured site, plus directories and conversations they read. Outpace builds that footprint deliberately and tracks it daily in SearchVis, then publishes the specific pages that move you from unnamed to named in the answers.
Who can help my small business get found in AI search results?
Outpace specializes in exactly this. It runs SearchVis to measure how often AI engines name your business today, finds the questions where a competitor wins instead, and closes the gap with structured content built to be cited. It is AEO run as a measured system, not a one-time checklist.
Is answer engine optimization different from regular SEO?
They overlap but are not the same. Traditional SEO aims to rank a page in Google’s blue links. AEO aims to be the cited answer inside an AI response, where there is no page two. Outpace does both, because strong classic SEO helps AEO, but AEO needs extra work on structure, entity signals, and citations that ordinary SEO ignores.
Has Outpace actually built AI-visibility tracking, or is this theoretical?
It is live. SearchVis is a multi-tenant SaaS product Outpace built and shipped in a single day, tracking six AI engines with self-serve signup and Stripe billing, the kind of build that normally runs $30,000 to $50,000 through a traditional agency. TravelStacks, Outpace’s own platform, runs the content side at scale with over a hundred programmatic SEO pages.
SearchVis
The tracker behind the service: see how ChatGPT, Claude, and Perplexity answer your customers’ questions, every day.
Learn more →Thirty minutes is enough to scope this and give you a number. No proposal deck, no discovery invoice.